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How to Outthink, Outmaneuver, and Outperform Your Competitors Taylor & Francis

Providing readers with a firm grasp of the roots of strategy, this book details how to develop strategies and the skills... více popisu
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EAN: 9781466565401

Výrobce: Taylor & Francis |  Produktová specifikace

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Providing readers with a firm grasp of the roots of strategy, this book details how to develop strategies and the skills needed to apply them to a range of volatile competitive conditions. The author interweaves the classic works of the masters of strategy, such as Sun Tzu’s The Art of War and Carl von Clausewitz’s On War as well as the writings of Jomini, Machiavelli, the renowned 20th Century historian B. H. Liddell Hart, and others blending historical lessons with modern business practice. Their collective insights provide longevity, general acceptance, and authority to the workings of strategy.
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